about us

We’re HPI, one of the UK’s largest full service independent research agencies. When it comes to understanding and developing brands and communication campaigns, we know exactly what’s required.

Our team of 50 talented and dedicated researchers provide a blend of youth and experience, pioneering new methods and using hard earned knowledge to deliver quality insights across almost any sector you can imagine. Projects cover brand tracking, strategic and creative development, NPD and brand architecture, through to future gazing and ethnography.

Based in London, right above Smithfield Market, we are also home to Cardinal, our licensed trade and drinks market division and Mobilocity, our specialist mobile phone research unit.

Don't just take our word for it...

What can I say? It has been a real pleasure working with you all! Thanks for staying with us on this project. Thanks for all the hard work, the energy, patience and commitment. And a very well deserved ‘Well Done!Febronia Ruocco, BT